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Scott D. Clary: Overcoming Imposter Syndrome, Getting Started in Entrepreneurship, and Finding Product Market Fit | Entrepreneurship E221 | Part 1

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

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How to Guarantee Product Market Fit for an Entrepreneur

The most likely chance of having product market fit for an entrepreneur is somebody that's actually worked in an industry for a long period of time. You should test your messaging, test the audience that you're targeting until you can at least prove it out with just ad spend and a form. A way to find out if this product market fit before spending a lot of money, you could do what Buffer did. They had a very natural product built and they ran ads against that form. If you spent 500 bucks on ads and you won't even get 100 people signing up on a form saying they'd use your product, you don't have product market fit.

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