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#8: John Maeda on the three types of design, the four quarters of life, and diversity

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What Makes for an Effective Designer in a Business?

What makes for an effective designer in a business? What should they be bringing to the table? I think that designers who are curious about business results are the ones that can be the most successful. It's important for designers to understand, and I can see designers all over the place catching on this point.

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