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Episode 34: Gaming mobilescriptions with Multiscription
Mobile Games Playbook
Do You Like Subscription Services?
In the top 200 crossing games, we currently have about one-fifth of them using auto-renewal subscriptions. And if we look at all kinds of subscriptions in top 200 games, then it's about half of the game using those. So there are definitely perks in that front, but also they have these strong engagement triggers for players. If they are, if they have opted for the subscription, they obviously have to stay in the service or in the game to enjoy that subscription that they have paid for.
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