5min chapter

Deep Questions with Cal Newport cover image

Ep. 201: Making a Living Online

Deep Questions with Cal Newport

CHAPTER

The Downfall of the Thousand Chuffans Model

The rise of social media has led to the demise of 'the thousand chuffans' model. Geran argues that when people create content, it can be used as a fertilizer for advertising money trees. This relentless pace rewards passive consumption, not active interaction with individual creators. And this is what happened when web two point o got high jacked and put into a rythmically optimized stream where it was barely connected to the individuals who created it. That's why aleast ind jerry liners telling that is whya the dream of a thousand sho fans fell apart. But perhaps we were too quick to dismiss kelly's athousand true fans theory. It faltered in two thousand eight

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