Bringing Sports Illustrated & Notorious B.I.G. On-chain | Chris Sealey @ OneOf | #145
The Milk Road Show
00:00
Is the iHeartRadio Drop Turning Into Loyalty?
The iHeartRadio drop has turned into loyalty in some way, says OneUp CEO. "We're not just here to sort of deliver a drop and say, see you later," he adds. 'If we can apply creativity and business strategy to that, that's when these big brands really start to pay attention'
Transcript
Play full episode
