MLS exclusive on securing the Apple deal and Messi’s impact
StreamTime Sports
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The MLS and Apple's Inaugural Season
Seth Bacon is the executive vice president of media at the MLS. The league has signed a landmark deal with Apple for its inaugural season. All clubs are thinking about consolidating their local TV deals and putting them in one package, says Bacon. "Our IQ has never been lower, right? But what you are thinking about is crazy," he adds.
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