Hiring for an Enterprise Team -- Craig Harkins // CoStar
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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I Love That You Bring Up Data Driven SEO
Roxanne Jones: I really love that you brought this topic up because this is what drives data driven SEO. And a lot of enterprises today still believe that SEO is some black box of never to be discovered insights and information, which is just totally false. So at apartments.com, the SEO and content team live within product management. That makes it very integrated so that we don't have to go into someone else's priority map for content.
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