Introduction

Negotiations are an essential part of everyday life. We negotiate with our family members, our colleagues and people we’ve met for the first time. So why do so many business books claim that great negotiators should be uncompromising and cold? In “Bring Yourself: How to Harness the Power of Connection to Negotiate Fearlessly,” Mori Taheripour makes the case that the best negotiators are curious, empathetic and, oftentimes, the best listeners in the room. Taheripour is a master negotiator whose techniques have been implemented by all types of leaders, from sports executives to Fortune 500 C.E.O.s – but her book offers advice that anyone can draw from to be more confident as they navigate their everyday lives.