4min chapter

Protect the Hustle | A SaaS Podcast cover image

Norwest's Scott Beechuk on the fundamental role of customer success

Protect the Hustle | A SaaS Podcast

CHAPTER

The Leaky Bucket Problem in Subscriptions?

Many companies focus on this idea of growth hacking, right? That's a very, very popular term. The problem is that if you haven't built a customer's success function that keeps track of the health of those customers that you're pouring in the top of the bucket, even before you launch the product, you're already too late. Make it part of your d and a before you even launch your product. And i mean, general rule o thumb, could be six months ahead, could be a year ahead,. Just make sure with the bright productyou want to just get people connected - because what you don't realize at first is there wasn't anybody logging in 6 months ago. There

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