2min chapter

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David Wadhwani | Finding Opportunity in Crisis

Greymatter

CHAPTER

Gray Matter - The End of the Crisis

Find a narrative that works for your company and take the time to carefully shape it. This will help sustain and motivate your teams and you during these uncertain times. At adobe, i used the opportunity to share some personal experiences that led me to the conclusion that we needed to rethink our entire go to market strategy. I made the case that creativity was an essential part of leading a fully realized life.

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