Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast cover image

3 Most Reliable SEO Wins: Branded-keyphrase SEO -- Andy Crestodina // Orbit Media Studios

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

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How to Rank Your Brand in the Search Results Pages

When you see the brand, almost inevitably at the top of search results, you're going to see sight links underneath it. There's usually four or six of them. So don't be surprised if when you look at analetics you see thee are some of the top landing pages on your siht because gogle has built a highway to them. These are the off ramps from search into your into your web property. Those pages rank for your brand. People havein gogled their brand, and people aren't paying very close attention to what those pages are,. Even though those are, in fact, the top entry points into their sight, not just the home page.

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