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Bonus: The 10 Commandments of Startup Success w/guest host Tim Ferriss

Masters of Scale

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The Biggest Mistake in Scaling a Company

Hoffman: Reed learned that culture directly impacted both who worked in a company and how well they performed. Pure Software couldn't adapt because they had the wrong employees, he says. Hoffman: To succeed as you scale, you have to leverage every person in the organization. This was exactly the lesson that Reed took from Pure Software.

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