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E010: Katy Mimari Founder & CEO of Caden Lane in Conversation With The Operators & More

OPERATORS

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The Importance of Talking to the End Consumer

"I felt like if I could just have a conversation with the pregnant mom and tell her how important this, you know, swaddle was or this not down," she says. "Then I was gonna win but I was having to go through middlemen, right? And I wasn't there unless I was doing a trunk show at Nordstrom." She adds: "I'm pretty good at just saying, no goodbye and changing things up a bit"

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