3min chapter

Matt Kelly | The Midnight Pod cover image

The Man Behind all of Your Favourite Creator’s Brands - Shan Hanif | The Midnight Pod Episode 74

Matt Kelly | The Midnight Pod

CHAPTER

How to Build a Good Business

I think I'm quite lucky with when we needed to do some of stuff, I had someone that could do it. We were the team that launched an app, hit them all in the app store, doing 200,000 in an hour pounds and you're like, what the hell's going on? How are we doing this? In 2019, we did 12 million and there was 12 of us. That's not normal. And so I think for me, it was a collective decision of like, okay, we're a team now, we exactly know what we're doing. So that decision kind of just kind of just happened. The luck in our business was that we always had something

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