#8: The Birth of a Brand with UGG Shoes Founder Brian Smith
Leading With Purpose
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Brian Smith: From Accountant to Founder of UGG Shoes
This chapter explores the journey of Brian Smith, the founder of UGG Shoes, from being an accountant in Australia to starting and growing the iconic brand. It covers his inspiration for bringing sheepskin boots to America, the initial steps to start the company, and securing funding for their first shipment of boots.
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