Martech 101: back to basics
The Drum Podcast
00:00
Martek - What's Next?
Data for insight into doing the right creative at the right time, I think, is and first party data absolutely going to be imperative. Martek in terms of production, lowering the cost of production, because everyone now has to do. And then performance, you know, getting the tools to measure performance to them feedback into insight. That's so interesting that chimes so much with what we've been hearing at the Trump.
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