SIMPLE brand With Matt Lyles cover image

David Burkus - Inspire And Align Your Employees to Pick A Fight

SIMPLE brand With Matt Lyles

00:00

The Importance of Reminding People of Who They're Fighting For

A lot of organizations that are in the ally fight do a terrible job reminding their people who they're fighting for. Kaiser Permanente's I Save the Life campaign is a fantastic example of that. The call center receptionist who schedules these millions, these hundreds of thousands or patients, et cetera, doesn't always get to see it. A lot of organizations aren't doing a good enough job making sure every single person understands the fight and sees how their day to day work fits into that.

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