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Marty Cagan - Empowered: Ordinary People, Extraordinary Products
The Innovation Show
The Mindset of the Leaders
Everybody today is a technology business, whether they want to be or not. And this gets to that mindset point we were talking about earlier, but now we're talking really about the mindset of the leaders. Boeing outsourced their flight control software which led on sadly to tragically the deaths because planes crashed in the world. Southwest Airlines was founded by an amazing leader who just created a distinct customer experience.
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