
(MS) Linchpin: Two Beliefs Required to Make This Work For YOU - (Part 1 of 2)
The Russell Brunson Show
00:00
How to Shift Your Offers to Continuity
Don't sell a course or a product one time. Create something that's actually continuity. So if you look at the Lynch-Pinn model right here, down here in this corner, this is continuity. Like having a promotion is great, whole bunch of money goes away, but compounding continuity is the key. This is how you actually have a business. We're doing this with Dan Kennedy's company, we're doing it with our company. And so I'm gonna show you what traditionally happens for most people in the webinarBusiness.
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