Is There a Myth About News?

Many companies have a hard time diagnosing what the real problem is with their busness. News was probably always a social good, it's just that we never observed the social nature of news. We used to produce content, and then the con ations would happen. Now it turns out we can actually trigger, curate, see those conversations happening on lines. But you know, in some sense, this is, this is a deep rooted mind set. It exists not just within media companies, but amongst all kinds of companies.