Ecommerce Playbook: Numbers, Struggles & Growth cover image

Breaking Down Bambu Earth’s Growth Quotient

Ecommerce Playbook: Numbers, Struggles & Growth

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The Effect of Missed Benchmarks on the Growth Quotient Score

Bamboo Earth's growth quotient score is based on a number of metrics, including cost of delivery as a percent of revenue and how long it takes to convert customers. The percentage of organic traffic was the one that affected Bambi's GQ score the most; 35% of traffic comes from organic sources rather than the benchmark 50 resulting in a 15 point hit to the growth question score. Taylor: There are some pretty clear ways I think that we can see where improvement needs to be made to bring Bambi to that level. And part of this is all contingent on trying to maximize profit and things like that. But if I were to take a step back and say, 'I

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