The Two Week Rule

Don't design anything for more than two weeks before you watch people using it. Don't let things drag on too long in development or in design phase. At any point of your design process, that you should be working for something maximum to working weeks before you go out there and do some research. Get more feedback on it. More research, more research, sorry. Yeah, feedback and iterate. And that is one of those ones which I want you all to go outthere and preach more because I think we fail at this constantly and everywhere.