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#60: From Building an Audience to Launching a SaaS Company - Adam Schoenfeld (CEO at KeyPlay.io) & Camille Trent (Director of Content & Community at Peersignal.org)

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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The Role of the Director of Content Community

I think it's a myth that when people talk about building a community at least in my opinion and sounds like from what you said the same. It doesn't mean that there is a Facebook group or a slack group it's community like Adam we know this from drift was like at in the early days of drift there actually wasn't a community it was. There's people that follow this content and like if I write something on LinkedIn they're going to respond they're on our email list right? You've now built a community of people who know that pure signal exists and enjoy getting that content but that doesn't mean they have a place that they have to. Yes I mean we can feel the

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