
38: Why You Should Focus on Customers Unstated Needs w/ Munya Hoto, Digital Marketing Director, Foundry
The GTMnow Podcast
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How Did You Become an Accidental Marketer?
Munye is the founder and CEO of marketing software company IDEO. He grew up in Zimbabwe, studied economics at Exeter University before starting his own business. Munye describes himself as an "accidental marketer," says he wasn't trained for other disciplines like branding or PR.
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