3min chapter

The Prof G Pod with Scott Galloway cover image

Media Tumult, Masculinity, Failure, and Fatherhood — with Jake Tapper

The Prof G Pod with Scott Galloway

CHAPTER

The Importance of Meeting Audiences Where They Are

As an author, how people consume books is changing. Is there a world where those movies get made anymore or is the only place that they can get made on TV? So I'm watching all of it and don't really have any wise observations except to say it is paramount that we meet the audiences where they are. It's not particularly wise, but that's the only suggestion I would bank.

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