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Why People Ask for Alternatives
When people ask for alternatives, all your audience validation and your product or problem validation is already there. And that's what i personally would like to have for a solution in any space. Unless the person ask specifically asks fhree alternatives, you can consider them interested in paying some sort of fee for their problem. For your future price calculations, it's useful to jot down the average price of the product for which an alternative is sought. That'll just give you an anchor for your own pricing later.