Most people like consistent brand messages. They want the person in their inbox to have a certain style around their company. So learning your stock and help do that. Step one, which probably takes about a week, is just to learn everything about you  and really get that basic knowledge of how you do what you do. Now, once the person says, you know, I feel confident now, I know what's going on,. You can move on to step two, which is having them start writing drafts.

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