Creating a shared product mission & energizing your teams | Brian Donohue (Intercom's VP of Product)
The Seed Stage - formerly "the June Podcast"
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How to Write a Good Y
I think pretty quickly writing it down matters. I don't know where it ties you out. If you can get away without, I'm going to write anything down because it's nice when you can. Like we had a product form this week and like had a looming decision and engineers like, what are we pointing to here? We were not clear on what our goal is here. You force yourself to write it down. What's the simple, reduced narrative here? And yeah, you could write a page on it. That was like a simple example. But I'd always air on short and sweet is way more valuable for smaller number of people who really need context.
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