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TED Speaker Dan Ariely On Why Human Behavior Is Utterly Irrational

Blinkist Podcast - Interviews | Personal Development | Productivity | Business | Psychology

CHAPTER

What's the Deal With the Shirt With Your Name on It?

i gave a talk at a woman's magazine called harper's bazaar. And it was the first time i was exposed comigt o the fashion world. So we decided to run an experiment. We wrote on people's shirts the words tinger the word generous, and we sent them to run around campus for a few hours. When they came in, we said, ocke, you finishd the task. But before you finish it, we have one more thing to do. Don't take your shirt off. And we gave them some task that gave them the chance to be either generous or stingy. And what we saw was that people wi the were generous were generous

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