
Are Political Ads Killing Sales?: State of the Industry
Ecommerce Playbook: Numbers, Struggles & Growth
E-Commerce Trends and Political Advertising Impact
This chapter analyzes the troubling trends in the e-commerce sector, particularly for seven-figure brands, amid increasing political ad spending. The hosts discuss how significant advertising investments in political campaigns could be overshadowing brand marketing efforts, affecting consumer behavior and sales performance as Q4 approaches.
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