Is Your Retail Sales Going to Be 50% of Your Business?

We're trying for somewhere like 6040, where 60% retail, like 40% e-commerce. Every single other retail door opens up because every retailer is scared to be the first retailer to take on a new brand and innovate a product. You do good in one, the rest all want you. So it's really fun for me; I'm working with clients to do something similar as well.