Selling to Enterprise (Founders Talk #96)
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The Importance of Commercialization in Product Building
I wasn't like hanging out with IT admins. I didn't have any of my network that was like a chief information officer at a public company or something like that. And so I really wasn't familiar with how software gets managed or deployed in organizations with hundreds or thousands of people. The user is no longer the buyer, and they care less about the typefaces. That's why a lot of these big companies kind of use, you look at the stuff they use and you're like, I can't imagine why they would pick to use this lousy issue tracker.
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