12min chapter

Eye On A.I. cover image

#209 Bill Moore: How BCG Created a Conversational AI Co-Host (Inside the Development of GENE)

Eye On A.I.

CHAPTER

Integrating AI in Media: The Journey of 'Gene'

This chapter chronicles the integration of machine learning in media and entertainment, highlighting the development of a personalized advertisement generator and the conversational AI co-host named 'Gene.' It discusses the evolution of Gene from a basic prototype to an advanced system capable of real-time interactions, exploring the complexities of human-AI engagement. The chapter also examines the balance between efficiency and knowledge management in conversational AI, emphasizing techniques to maintain relevant information during interactions.

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