Collaboration and Communication

Importance of collaboration and communication between decision makers and marketers in organizations, emphasizing the need for understanding the organization's objectives and working together towards the end goal.

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Episode notes

The one where Ted chats with Bruce Qi, Founder of Launchpad Technologies, about:

The importance of “your people” when it comes to messaging and marketing
Tips on how to set meeting rhythms to ensure marketers and other members of the organization stay in sync
How to pivot an organization and keep marketing agile

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