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LinkedIn's Perspective on the Evolution of Marketing in 2023

Marketing Trends

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AI and Machine Learning: The Future of Marketing

I love that distinction. How long before AI is able to meet customers where they're at like supplanting the need for for levels of skilled marketing minds? I think it's going to be a very long time. The hockey stick of like capability and growth that's happening right now is truly impressive. So I wouldn't be surprised if we get there faster than I would expect. But I do think we still need those skilled marketers to be able to orchestrate.

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