If you don't have a podcast, you do every two weeks to talk about books. You can put it down to move on to the next one. There's plenty of other books out there. When you are around somebody who is smart, that you look up to and they recommend a book, buy it instantly,. Take out your phone, go to Amazon, place the order. Even if you buy three or four of these books a month, that's not that big of an investment in your future.