Navigating Family Office Investments

In today’s episode, Andreas talks with Miki Yokoyama, Managing Director of Aurum Impact, the impact investment arm of the Goldbeck family office. Unlike most family offices that operate behind closed doors, Aurum Impact is taking a public stance—sharing its journey, investment strategy, and vision to inspire other families to engage in venture and impact investing.

Since launching in February 2023, Aurum Impact has made seven direct startup investments in companies like Paebbl, The Landbanking Group, Voltfang, UNDO, CleanHub, and Cyclize, alongside ten venture funds, including Planet A, Systemiq, Revent, Breakthrough Energy Ventures, and Counteract. With a mission to invest in four to five startups and four to five funds annually, their approach is both strategic and deeply rooted in creating environmental and social impact.

Miki and Andreas dive into the challenges of family office investing, the lack of transparency in the space, and the role of family wealth in shaping venture capital’s future. They also explore best practices for VCs fundraising from family offices, why many funds struggle to differentiate themselves, and how emerging fund managers can stand out in today’s competitive landscape.

Go to eu.vc for our core learnings and the full video interview 👀