How to Optimize Your PPC Campaigns

A lot of people are missing out on an opportunity on PPC that they should dive deeper into. Cap budgets when something is doing great because it's likely to give you a much better ROI so yeah anyway that's one kind of common mistake that I see all the time. Don't ignore everything else that Amazon has given us in terms of low hanging fruit that other people aren't focused on like sponsored brand ads, sponsored display and remarketing.