How to Build Resonance for Your Customers

If your audience visits a specific trade news site every day, then that's where you might be wanting to get featured. emphasizing something that customers really care about is a great way of building resonance for them. It also allows you to lean into and get more traffic from the places that your customers spend their time in ways that resonate with them. Standing out doesn't necessarily just mean using wacky images on your home page; it can be as simple as offering the best guarantee in your industry or explaining that your widgets are built with the hardest steel.