2min chapter

Sales Strategy & Enablement by Revenue.io cover image

1124: Addressing Customer Indecision from the Get-Go with Matt Dixon and Ted McKenna

Sales Strategy & Enablement by Revenue.io

CHAPTER

Don't Get Caught Flat Footed, Right?

Matt Dixon: Salespeople sometimes lose sight of how much like, what is their source of authority and how much they do know about the experience that their customers have. Ted McKenna: One goal should be just don't get caught flat footed; it's a pretty simple goal but one that can make somebody improve pretty quickly over time. Andy Paul: If you enjoyed this episode, again, please subscribe to this podcast and sales enablement with Andy Paul on iTunes, Spotify, or wherever you listen to podcasts.

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