3min chapter

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142. The Only Business Metric That Matters with Jeremy Utley

The Greg McKeown Podcast

CHAPTER

The Most Effective Breakthrough Thinkers Recognize That This Time for Incubation Is Necessary

The most effective breakthrough thinkers recognize that this time for gestation is necessary. Frank Lloyd Wright approached the drafting table and he laid down the foundations of what became falling water. But what would he do? He would nap oftentimes multiple times per day. And we lack in our hyper-connective, hyper efficiency oriented, hyper measurement oriented, I mean, it's no wonder creativity is being snuffed out of the system.

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