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Ep 189: AKNF - Are you still using Facebook's On Platform Metrics? (and when to SLAM SPEND)

DTC Podcast

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Masind a Week - Is That a Good Idea?

The first half of it is, like the algorithm side, so le, because facebook isn't as smart any more. It's taking longer for those campaigns on the o the facebook ad my under side, to get that kind of momentum and get into those audiences at a really valuable top of funnel. And then on the data side, on our side, evrano's facebook has, you know, a delay for one, but because, like, all that data spotty.

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