
#134: Kaihan Krippendorff - Give Failure Its Due
Disrupt Yourself Podcast with Whitney Johnson
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How to Disrupt Your Competition Without Disrupting Your Business
If an idea is rejected, you see this as a sign that it has potential. You need to do something that your competitors will ignore and laugh at for them not to respond to you. Dick Fosbury jumps over the high bar backward in 1968; before he wins the Olympics, 90% of high jumpers go forward. For example, when Harry Warner proposed by his team that they could release the first talking movies there were silent movies. There's a Hewlett-Packard employee named Steve Wozniak who proposed a design for what became the Apple computer five times to HP. He was rejected all five times. If we can reprogram ourselves to recognize that as potentially positive
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