Is It a Landmine or a Goldmine?

The usual kind of evergreen issues is, it's just comp, I think just complexity of, of products and services. The finance industry collectively just has a, has a really unique way of repackaging the same old garbage over and over again in a more complex structure. And so, that's where people like our firms like ours, Morningstar really help advisors cut through the noise and just see the transparency of underlying structures. So, crypto is a really great example where, you know, whilst blockchain technology is really interesting and could really be widely adopted. That doesn't mean that you should make a ton of money off Bitcoin or Ethereum or other digital kind of tokens. If you want