2min chapter

The Journey with Christian D Evans  cover image

How Founders Fundraise Millions by Story Telling with Robbie Crabtree ($330m+ Raised w/ Founders)

The Journey with Christian D Evans

CHAPTER

The Content Is So Important

Linguistics really just you know kind of dialing in every single word and say okay hey how can we restructure this to maybe go with that musical cadence later on right anticipating that we're going to integrate all the stuff. It's hard it's really hard one of my good friends is Justin mikloy he was the former speechwriter for general patreas general Mattis and secretary pannetta and we spent a lot of time talking about this idea but I always found it very interesting again I haven't done as much study as you have but I love to get your perspective on how important it is when you're building the content itself.

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