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#759: Mastering the Fundamentals of Sales

The Advanced Selling Podcast

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Trusting Instincts and Serving Customers in Sales

The chapter emphasizes the significance of trusting instincts and taking risks in business. It highlights the enduring essence of selling and the importance of focusing on customers' needs and emotions. Additionally, a personal story is shared about a coach teaching the approach of prospecting as a service to those in need of solutions.

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