12min chapter

The Enablement Edge cover image

How to Effectively Engage Your Executive Team to Win More Deals

The Enablement Edge

CHAPTER

Effective Engagement with Executive Teams

This chapter discusses tips and strategies for effectively engaging executive teams. It covers the importance of providing simple templates for briefing, establishing a standard process for requests from board members, and involving post sales organizations. The speakers also highlight the common mistakes to avoid and the role of building relationships based on shared interests, value, and insights.

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