Brian Tracy: Eat That Frog
FranklinCovey On Leadership
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The Psychology of Achievement
I've been in sales for more than 20 years. They said well could you do a program for us on selling? And these are six to seven hour programs. There are six cassettes with about 30 to 40 minutes on either side. So I wrote out the program and advertised and brought in 500 people to a convention center. It was a two day program when I gave it. No it was a one day program. But anyway and I sent them the program and they said this is great stuff. It became the best selling sales program in the history of the world.
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