4min chapter

Artificially Intelligent Marketing cover image

GPT-4 Rumours, AI for CRMs, Domain specific LLMs

Artificially Intelligent Marketing

CHAPTER

The Power of the Assistants in E-Commerce Platforms

The real power of this, the thing that's going to be the kind of multi-billion-trillion-dollar industry game changer is connection to first party data. This week, you've got the likes of Slack, integrating with chat to EPT. There's huge amounts of internal company communications and data in Slack channels. If you can just say to a chat bot, oh, find me the conversation where I discussed this, this and this, that's a game changer. That's where the power of the assistants is going to come.

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