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How to Set Up a Subscription Based Business
Lux Lux Plus is a subscription-based luxury goods brand. It's designed to be more affordable and accessible for women in Australia. The company was set up by former LMCT boss, Mark O'Mara. He says the business model fits well with what people are looking for on social media. 'You're servicing a need but then you're applying the business model that you've already got to the marketplace,' he says.